Staff toured Elk River’s new Community Event Center (2 sheet Ice Arena; Field House; Senior Center; and event rental spaces) and learned of the financial benefits they’ve garnered through partnership with Front Burner Sports and Entertainment.  Front Burner brokered a $975,000 contract with Furniture and Things for naming rights of the facility and is in the process of securing additional naming rights contracts for spaces within the facility. 

The attached information and subsequent brief during the council meeting are provided to the Mayor and City Council as background for future conversation in considering a partnership with Front Burner Sports and Entertainment to explore potential opportunities for naming rights of Parks and Recreation spaces in the City of Shakopee to generate revenues that can off-set operating expenses.

Request that Mayor and Council review information and the in-person brief from Frontburner Sports Entertainment in consideration of potential partnership to explore naming rights.